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DoorDash Landing Page
SPEC DoorDash Landing Page
web copy and graphic design collaboration
Background: DoorDash(a food delivery service) partners with restaurant businesses to reach new customers
Challenge: Create copy for a DoorDash landing page that offers small businesses an opportunity to partner with DoorDash. The profits will increase for the small business AND DoorDash through new customers, as well as new returning customers who enjoy the convenience of ordering takeout via the DoorDash app.
Solution: I researched the DoorDash brand voice and audience and wrote copy that led with the benefits. I chose to offer a solution for the client and used words like “dash, beat, drum” to set the vibe of the message. I also collaborated with a graphic designer (Zaria Gray) and brought the copy alive and in full visual bloom.